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The Australian Breastfeeding Association (ABA) is an organisation of people interested in the promotion and protection of breastfeeding. Amongst these are breastfeeding women and their partners and health professionals such as doctors, lactation consultants and midwives. ABA was founded in Melbourne, Victoria in 1964 (as the Nursing Mothers' Association), with the primary aim of giving mother-to-mother support to breastfeeding women.

http://www.breastfeeding.asn.au/index.html

The Bounty Mother To Be Bag is distributed by nurses or hospital staff to pregnant women when they visit the antenatal clinic for the first time or when they register at the hospital. As well as loads of product samples and information, each Bounty Mother To Be Bag, inside each bag you'll find a copy of leading parenting magazine, Mother & Baby, the Bounty Pregnancy Book, and the essential product guide for every pregnant woman, Shopping for Baby.

http://www.bountybags.com.au/